TDW — tianjin international design week

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城市空间的视觉创造力 / Visual creativity in urban spaces

2019年5月11-13日
地点: E6

Massimiliano Campi
Mario Ferrara
意大利 那不勒斯费德里克二世大学
Università di NapoliFederico II Italy

大师班 Masterclass / 3


Visuality is the dimension for architecture and design. Every expression of the world of figurative arts comes to life and becomes part of our reality by taking shape in a visual mode. Visuality is the language by which the creative people can talk each other and spread their thoughts to the human beings. It is the sixth sense that give us the power of communicate to different levels: emotional, emphatic, extra sensorial, subliminal. Photography is to give to reality a personal vision, empowering the force of images with a personal structure of thoughts. This means that we o er by photography a personal view, an intimate one, of how we perceive the world that surrounds us. It is to o er a gift of our unconscious and personal layers to other people, who can in that way to learn more about us and about themselves. In this sense, it is very near to the act of drawing, which takes reality into another level, unveiling new hidden codes that eyes cannot see. In some cases photography translates in a clear way the realities we cannot completely understand. The 6th edition of Workshop of TDW wants to teach and talks about how we can communicate architecture and design, urban spaces, and habitat where it visible the human expression, by using photography, expressing not only the concrete form, but telling more about the hidden sense of objects and spaces, showing how creativity can give strength and energy to encourage to built better spaces that related to a common identity.

Massimiliano Campi
architect / full professor

Member of the ve components National Committee for Professor quali cation (ASN) for 2018-2020 / Rector Delegated for Asia, University of Naples Federico II / Director of the Interdepartmental Research Center Urban/Eco of University of Naples FEDERICO II / Director of CISI, Sino Italian IterUniversity Consortium / Member of Scienti c Committee of National Cluster / “MinIt Made in Italy” of MIUR Italian Ministry of Education, University and Research / Director of the research group VAART, Virtual Architecture Archeology and Representation Technologies Member of C.I.A., Committee for Internationalization of Athenaeum, University of Naples Federico II / Scienti c Coordinator of TIR Laboratory, DiARC Department of Architecture, University of Naples Federico II / President of Commission for final degree examinations / Member of Commission for final degree examinations / Coordinator of Erasmus with University of Valladolid (Spain), L’Ecole d’Architecture de Paris “La Villette”, TUM Technische Universität München (Germany) / Responsabile sector Research and Development del Consorzio Internazionale FOLARIS (Roma) / Member of Scienti c Committee of PhD in Architecture / Member of U.I.D. (Italian Union of Design) / Registration to the Board of Architects of Naples

Mario Ferrara
architects and photographer

Born in Caserta in 1972, Ferrara graduated in 1998 at the Faculty of Architecture of the University of Naples Federico II. In 2002, he obtained an MD at La Sapienza University in Rome with the dissertation "The photographic representation of architecture and the environment". He devotes himself to architecture photography and to photography teaching for public and private institutions. Since the academic year 2016-2017, he holds courses in Photography of Architecture at the University of Naples Federico II. He has published in magazines and books and was exhibited in various Italian cities. In 2012, he collaborated with Nikon Italy as a contributor to nikonschool.it. Since 2011, he is among the speakers of Photoarchitetti, an Italian didactic project dedicated to the theory, technique and digital post-production of architecture photography.